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Introducing Arctic Chiller, the bracelet that captures the icy allure of Arctic waters. Handcrafted with a blend of soothing blues and deep navy tones, each piece is a symbol of craftsmanship and distinction. Waterproof and meticulously made, it evolves in sophistication with every wear,...

Help us create a world where everyone in the Autism community can receive the support they need with our Autism Society Pack. This three-piece set includes a string-and-chain design, a colorful braided bracelet, and a bitty-braid-and-mini-coin style. For every style pack sold, Pura Vida...

Embrace bold style with our Azalea Seascape Stretch Bracelet. Designed for those who dare to be different, this accessory captures the essence of beachy vibes and carefree joy! Featuring striking red and white stripes, it's a standout piece that adds a pop of color...

Flirty, fun dimension for every Valentine's gathering on your calendar this year. These hoops have a smooth, gold-plated finish coated in glossy enamel that meets at a bezel-set, baguette shaped clear glass stone.

Meet your new favorite accessory—the Ball Chain Phone Chain! This stylish, playful, and super functional phone chain is the perfect way to keep your phone handy and add a dash of personality to your look. The sleek, shiny ball chain design brings just the...

Slightly larger than our original bracelets, your ankle can now be as stylish as your wrist! Every anklet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your anklets every day only enhances the natural look and feel....

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with them...

Introducing the Beach Life Anklet: Elevate your ankle style with vibrant hues inspired by sunny shores. Crafted slightly larger than our original bracelets, this waterproof anklet brings beach vibes wherever you go. From surf to shower, it's ready for any adventure. Embrace its natural...

Introducing the Beach Life Bracelet, the original inspiration that captures the essence of coastal living. Handcrafted with serene shades of light orange, light yellow, and light green, each piece embodies the laid-back vibe of beach days. Waterproof and meticulously crafted, it becomes more charming...

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes. WaterproofGo surf, snowboard, or even take a shower with them...

Slightly larger than our original bracelets, your ankle can now be as stylish as your wrist! Every anklet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your anklets every day only enhances the natural look and feel....

Love is in the air—as in, you’ll love our Besos Braided Bracelet. Shimmering silver string weaves in with shades of white and pink, making it the perfect style to add to your Valentine’s Day stack.

The perfect gift to celebrate the extraordinary moms in our lives. Crafted with love and care, this sweet string bracelet is a token of appreciation for the endless love and support moms provide. This bracelet is accompanied by a heartfelt card that carries a...

Our Besties for Life Bracelet Card is the ultimate way to show your BFF some love. With a handcrafted string bracelet and a custom card included, it's a one-of-a-kind gift that perfectly captures your friendship. Get one for your bestie and one for yourself...

Be your authentic self and support the LGBTQ+ community with our Bisexual Bracelet. This ready-to-stack style features strands in shades of pink, purple, blue, and pink. Pura Vida will donate 5% of the purchase price ($50,000 minimum) to , the leading suicide prevention and crisis intervention...

Show your team spirit with bracelets designed to match your favorite sports team, club, or school colors! Whether you’re at the game or cheering from home, wear your team on your wrist and carry your pride everywhere you go. Get yours today and let...

Wear your pride with this bold black and yellow bracelet, perfect for showing off your support for your favorite team, school, or club! Whether you're cheering in the stands or rooting from home, this bracelet keeps your team spirit close at hand. Get yours...

Show your team spirit with bracelets designed to match your favorite sports team, club, or school colors! Whether you’re at the game or cheering from home, wear your team on your wrist and carry your pride everywhere you go. Get yours today and let...

Show your team spirit with bracelets designed to match your favorite sports team, club, or school colors! Whether you’re at the game or cheering from home, wear your team on your wrist and carry your pride everywhere you go. Get yours today and let...

Show your team spirit with bracelets designed to match your favorite sports team, club, or school colors! Whether you’re at the game or cheering from home, wear your team on your wrist and carry your pride everywhere you go. Get yours today and let...